Why Rest Should Be Part Of Your Business

Why Rest Should Be Part Of Your Business - The Cafe Wordsmith

I’m going to switch gears for a minute and take a break from the usual posts about blogging and productivity tasks. Why? Because I need a break.

Guess who else probably needs a break? You!

We entrepreneurs are a busy bunch, whether we’re busy with our own business stuff or with client work, and too often we forget that we are actual human beings with actual needs, including the need for rest.

We resist it. We keep going, keep growing, keep hustling, keep pushing through tiredness and brain fog. Eventually, we burn out. Our bodies go “HEY, REMEMBER ME?” and force us to stop. We get sick. Our brains crash so hard that we can’t crank out even one more blog post, coaching session, interview, email, or social media update.

That’s what happens when we don’t rest. I don’t know about you, but I’ve been through the hustle/burnout/rest cycle many times, and I’m finally starting to wise up and realize that I can avoid that whole burnout part by taking breaks from the hustle.

 

Why We Need Rest

If you don’t rest, you will burn out. The longer you try to push through your tiredness, the longer and more severe that period of burnout will be, and the more productivity you will lose.

Growing a business and learning to be a more awesome entrepreneur is like building a muscle.

Think about working out. If you want to make some serious gains, you work out, lift your weights, then you nourish those muscles by eating, then you rest. You don’t actually grow while you’re pushing and working out. You grow while you’re resting, because those muscle fibers need to heal.

When you’re growing in business, you need downtime to digest everything you’re learning so you can more effectively implement it. You need space and quiet time away from your computer so you can come up with new ideas and gain new insight into your business (and other areas of your life). You need to rest so you actually have the juice to work on your business. Trust me, you will be so much more effective when you’re well-rested, well-nourished, and happy than you will be when you’re sleep-deprived, grumpy, and running on coffee and Funyuns.

You need to eat well, sleep, go outside, read a (non-business) book, be creative, spend time with loved ones, laugh, watch a movie, play with your dog, watch the sunset, sleep in, play a game, whatever recharges you. It’s part of your job to keep your mind and body in tip-top shape so you can be the effective in your business.

Also, don’t put off rest thinking that you’ll get to slow down “when”; when this launch is over, when you’ve hit your income goal, when you’ve finished your book, when you finish this client project. Trust me, “when” never comes, because something else will always pop up and demand your attention. Rest when you need to. Rest as you go along, and you will be so much more inspired and clear-headed and ready to tackle your business tasks in half the time.

 

Time to Rest

In my life, rest means taking it easy during the holiday season. This is a slow month for me, and I’m okay with that this year. I’m okay with spending a little less time working and a little more time reading, working on my own writing projects, hanging out with my family, or sleeping in a little later. Instead of doing a butt-kicking workout every day, I’m doing a lot more yoga. I’m holding off on new offers and most marketing stuff until January, because this has been a crazy year and I just need to rest.

For you, resting might mean logging off an hour early for a week or two, or logging on a little later. Maybe you rely on your team to pick up the slack so you can take a breather and get clear on your direction for the new year. Maybe rest for you looks like building up passive income or business savings throughout the year so you can take the whole month off. Maybe you need a vacation.

Whatever rest means for you right now, I encourage you to give yourself some space to slow down, especially if you live in the northern hemisphere where we’re experiencing the darkest month of the year and our bodies naturally want to slow down. We weren’t made to be productive all the time. Nature has seasons, and so do we.

Rest is crucial for growth, and I’m embracing it this holiday season.

How are you resting right now? How would you like to rest? Leave a comment and let me know!